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Innovate UK Investor PartnershipsAI / adtech: audio advertising
Audiomob
Grant plus matched investment Grant and investor funding aligned
The challenge
Audiomob is scaling AI-powered in-game audio advertising. Investor Partnerships requires a grant application and an investor commitment to line up simultaneously, two processes on different clocks with different evidence needs.
What we did
- Selected Investor Partnerships so grant funding could amplify, not replace, the equity round.
- Wrote the R&D case around the AI measurement and targeting challenges rather than the commercial rollout.
- Sequenced the application against the investor timetable so both closed together.
The result
Audiomob secured Innovate UK Investor Partnerships support to accelerate its AI-powered audio advertising platform alongside private investment.
Read the full write-upWritten and submitted by the GrantUp team; references available on request.
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